An initiative of Kreon Finnancial Services Limited

The cheque and the guidance, from one place.

StuCred for Startups backs student-founded ventures in India — with capital from a dedicated fund, a standing panel of operators and investors, and hands-on help through to your next round. You don't have to go hunting for either one.

Send a pitch deck and your financials. That's the whole first step.

₹10 crore Committed to investing in student-founded ventures
Idea to revenue We look at ventures at every early stage, including pre-product
One application No intermediaries, no finder's fees, no pitching to twelve funds

What you get

Money is rarely the only thing missing.

Most student founders lose months to the search itself — for a first cheque, for someone who has actually done it before, for a warm introduction to the next investor. We put all three in the same place.

01

We invest directly

Selected ventures receive investment from a dedicated fund committed to student entrepreneurship. We are the investor, not a broker — there is no intermediary between your deck and a decision.

02

A panel that stays with you

Your business is reviewed by a panel of operators, domain specialists and investors — and the same people stay available afterwards. Pricing, unit economics, your first hires, what to stop doing. The unglamorous parts.

03

Help with the next round

When you outgrow what we can put in, we help you raise it. Introductions to co-investors in our network, a data room that stands up to scrutiny, and a story that survives the second meeting.

Who it's for

Early is not too early.

You do not need a registered company, a co-founder or a working product to start a conversation with us. You do need to have thought hard about the problem.

Stage 01

You have an idea

A problem you understand well and a clear view of who has it. Nothing built yet. Bring the thinking and we'll pressure-test it with you.

Stage 02

You have a prototype

Something people can use, even roughly. Early users, early feedback, no revenue yet — this is the stage where capital and guidance compound fastest.

Stage 03

You're already operating

Live product, paying users, real numbers. You know what's working and want fuel plus someone experienced to argue with.

Eligibility

  • Every co-founder is currently enrolled at a recognised college or university in India, or graduated within the last twelve months.
  • The student founders together hold majority equity and control of the venture. Employees, advisors and mentors can be anyone.
  • The venture is at idea, prototype or early-revenue stage.
  • You can share a pitch deck and whatever financials exist — projections are fine if there's no history yet.
  • Company registration is not required to apply. It will be required before any investment is made.

How it works

Four steps, and you can start today.

Step 01

Send us your deck

Fill in the form below with the basics of the business and its stage, and attach your pitch deck and financials. If the deck needs work, we'll tell you what to fix and help you sharpen it before you present.

Step 02

First read

Our team reads every submission and comes back to you within ten working days — with a next step or with the reason it isn't a fit.

Step 03

Panel review

You present to the panel. They ask hard questions, we do diligence on the numbers, and you get a considered view of the business either way.

Step 04

Investment and onboarding

If it's a yes, we agree terms, complete documentation and assign your mentors. The relationship starts at that point rather than ending there.

For entrepreneurship cells

Give your cohort a funding route, not a certificate.

Campus entrepreneurship cells do the hard part — finding the founders and getting them to build something. What usually doesn't exist at the end of it is anywhere for a good idea to actually go. We'd like to be that.

Questions

The things founders ask us first.

Is this a loan from the StuCred app?

No. This is an investment programme and it is entirely separate from the StuCred lending product. There is no repayment obligation, no interest and no effect on your credit record. Applying here has nothing to do with any StuCred account you may or may not hold.

Do you take equity?

Yes. Investment is made in exchange for equity or a convertible instrument, with the amount and terms agreed case by case depending on stage and what the business needs. Nothing is decided unilaterally — terms are discussed with you in full before anything is signed.

I only have an idea. Should I still apply?

Yes. A meaningful share of what we look at has nothing built yet. What matters at that stage is how well you understand the problem, who has it, and why you're the person to work on it. Write that down clearly and send it.

Does my startup need to be registered?

Not to apply. If we move towards an investment, the venture will need to be a registered entity before funds can be released — and we'll help you work out what structure makes sense rather than leaving you to guess.

What happens to my deck and my numbers?

They're reviewed by our investment team and, if you progress, by the panel assessing your business. We treat them as confidential and don't share them outside that review without your consent. If you'd prefer a mutual NDA before sending detailed financials, say so in the form and we'll arrange it.

Can a team apply, or only individuals?

Teams, and we'd generally rather see one. Every co-founder must be a student or a recent graduate, and the student founders must together hold majority equity and control of the company. Employees, advisors and mentors can be anyone — the requirement applies to the founding team, not to everyone you work with.

We're strict about this on purpose. The programme exists to back student founders, not to fund an established operator who has put a student's name on the deck.

What if you say no?

You'll get more than a rejection line. We'll tell you why it's a no, what we made of the business, and what we'd want to see before it became a yes — the same view we'd give a founder we had backed.

A no from us is a judgement on fit and stage, not a verdict on the business. Come back to us when something material has changed.

Get in touch

Tell us what you're building.

A few details about you and the business, your deck and whatever financials you have. Ten minutes, and it goes straight to the team that makes the decision.

  • Read by our investment team, not a mailbox
  • A reply either way, with reasons
  • Treated as confidential
  • No cost to apply, ever
About you
About the venture
Funding
Documents

PDF or PowerPoint, up to 25 MB.

Actuals if you have them, projections if you don't. Excel, CSV or PDF, up to 25 MB.

Anything else

Trouble with the form? Email us at startups@stucred.com with your deck attached.